Canadian Olympic Committee
Lead Designer/
Creative Direction
Creative Direction
Vancouver 2010 10th Anniversary Celebration
On February 22, 2020, the Canadian Olympic and Paralympic Committees celebrated the 10-year anniversary of the Vancouver 2010 Games and their lasting legacy. The Vancouver 2010 Celebration Gala, hosted by the Canadian Olympic Foundation, raised nearly a million dollars for the next generation of Team Canada athletes.
I led the development of a 10th anniversary mark, integrating the Canadian Paralympic Team and Paralympic Games logos. This was part of a broader content and communications plan executed throughout February, which included a family-friendly Fan Festival, a Gala to celebrate the achievements of Vancouver 2010 athletes, and fundraising efforts for future Team Canada athletes.
The branding was applied across digital, print, and out-of-home advertising, as well as on marketing materials and the design of the gala space. I also oversaw the creation of on-screen content, motion graphics, and videos, ensuring a cohesive visual identity for the entire event.
On February 22, 2020, the Canadian Olympic and Paralympic Committees celebrated the 10-year anniversary of the Vancouver 2010 Games and their lasting legacy. The Vancouver 2010 Celebration Gala, hosted by the Canadian Olympic Foundation, raised nearly a million dollars for the next generation of Team Canada athletes.
I led the development of a 10th anniversary mark, integrating the Canadian Paralympic Team and Paralympic Games logos. This was part of a broader content and communications plan executed throughout February, which included a family-friendly Fan Festival, a Gala to celebrate the achievements of Vancouver 2010 athletes, and fundraising efforts for future Team Canada athletes.
The branding was applied across digital, print, and out-of-home advertising, as well as on marketing materials and the design of the gala space. I also oversaw the creation of on-screen content, motion graphics, and videos, ensuring a cohesive visual identity for the entire event.
